Leveraging Communities in the B2B Sales Cycle | CMO Convo Podcast

In a market landscape where we are bombarded by sales pitches and generic ads, we are longing for authentic connection and community so that we can learn from our peers and grow together.

B2B orgs have to have a solid community strategy to reach and nurture prospects and industry thought leaders.

Check out my discussion with Will Whitham from CMO Alliance on the power of communities as a lever of growth.




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